Project

clayton & crume

Deliverables

Branding, Packaging, Art Direction

Kentucky bourbon and full-grain leather. A historic boxing gym, home to Muhammad Ali. Two entrepreneurs whose passion weaved itself from a college dorm room through the Smoky Mountains into a busy warehouse off I-64.These are just a few characters of the Clayton & Crume story, stitched together by their Makers every single day in Louisville, Kentucky. Time will tell how well the pieces fit together, but if their products are any indication, they’ll be around a long time.Because Clayton & Crume makes handmade leather goods and everyday accessories the old way. The two-hands-at-a-time way. And founders Clay Simpson and Tyler Jury have established a new culture of heirloom-quality craftsmanship that folks can appreciate for a lifetime.

AGENCY: Helms Workshop
Project

clayton
& crume

Deliverables

Branding, Art Direction

Kentucky bourbon and full-grain leather. A historic boxing gym, home to Muhammad Ali. Two entrepreneurs whose passion weaved itself from a college dorm room through the Smoky Mountains into a busy warehouse off I-64.These are just a few characters of the Clayton & Crume story, stitched together by their Makers every single day in Louisville, Kentucky. Time will tell how well the pieces fit together, but if their products are any indication, they’ll be around a long time.Because Clayton & Crume makes handmade leather goods and everyday accessories the old way. The two-hands-at-a-time way. And founders Clay Simpson and Tyler Jury have established a new culture of heirloom-quality craftsmanship that folks can appreciate for a lifetime.

AGENCY: Helms Workshop